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BERA_Blogs_Reliable Brand that Consumers Depend on

How to create a reliable brand that consumers depend on to increase demand and revenue.

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BERA_Blogs_Five Ways Marketing Leaders

5 ways marketing leaders are connecting brand equity to value

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BERA_Blogs_Brand Innovators Moet Henessy x Bera

Brand Innovators X Moët Hennessy X BERA at Formula 1 in Miami

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BERA_Blogs_How to Create an Up To Date brand

How to create an up-to-date brand that continuously gets consumer attention.

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BERA_Blogs

How layoffs are impacting Brand Love for Netflix

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BERA_Blogs_How CMO and Leading Marketers

How CMOs and leading marketers maximize their Return on Brand Investment (ROBI)

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BERA_Blogs_The Future of AI and Personalization

The Future of AI & Personalization Summit featuring Brand Innovators, MetLife and BERA

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BERA_Blogs_Why CMO tenure is Falling

Why CMO tenure is falling and what to do about it

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BERA_Blogs_Brand Purpose

Brand purpose: What it is and why brands need it

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BERA_PromoAds_II_ROBI_062822

Maximizing your return on brand investment (ROBI)

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BERA_Blogs_How to Create a Brand that Resonates with Consumers

How to create a brand that resonates with today’s consumers and feels authentic and real

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BERA_Blogs_Emotional vs Functional Benefits

Emotional vs. functional benefits: SaaS company’s value propositions.

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