Bera

End the
  brand-building
guessing game

Predictive brand tech
to outsmart competitors

Your brand is always on. Your brand drives your business. What about your brand intelligence?

BERA Score

Measure, Maximize, Manage

To grow your brand, you need to know where it could go, how far, and with whom. It all starts with the BERA score.

4,000+ Brands
100+ Intelligence Metrics

The world’s most comprehensive,
continuous brand assessment platform.

  • Netflix
  • Patagonia
  • United Airlines
  • Lyft
  • Zara
  • Tiffany & Co

BERA Platform

The BERA
Score

The single most important number for your brand. Even Wall Street and Marketing Mix Modeling firms are using it.

  • Prestigious Wall St. firm

    Fortuna Advisors

    See Testimonial Video

    "BERA scores are unbelievably important to predicting total shareholder return."

    Fortuna Advisors

  • "BERA is marketing's new operating system"

    Ex-CMO of Procter & Gamble

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BERA Platform

A leading
indicator

Your BERA score predicts your brand’s impact on your business.

Equity

Brand equity is local, everywhere. Even by ZIP code.

To grow your brand, you need to know where it could go, how far, and with whom. It all starts with the BERA score.