Stagwell's (STGW) The Harris Poll Acquires BERA to Further Strengthen Harris Quest AI Capabilities with Predictive Brand Technology

The importance of brand purpose

Win the minds, hearts, and wallets of customers by tapping into your Purpose Activation Framework.

Company

Solutions

Ad testing and optimization
Audience prioritization
Brand goal setting
Brand positioning
Brand tracking
Brand valuation
Media mix modeling (MMM)
Partnership evaluation

Resources