Seamless Brand Data Integration, Flexible Reporting.

Automate the flow of BERA’s brand intelligence into your BI tools, marketing mix models, and analytics platforms—via API or downloadable reports. Eliminate manual work, reduce errors, and power real-time decision-making with continuous data access.

Connect BERA's data to Your Ecosystem— Effortlessly.

Our API and data files deliver brand insights directly into your reporting and analytics tools. Whether you’re a data analyst, consumer insights professional, or marketing leader, you get the right data where you need it.

Full Control Over Your Brand Data

Get precise, relevant insights to make data-driven brand decisions.

Filter, extract, and analyze exactly the metrics you need.

Access Brand Equity, Positioning, Customer Quality, Share of Wallet, Pricing Power, and more.

Automate & Scale with Ease

Free up time for strategic analysis instead of data wrangling.

Set up once and receive continuous, real-time brand data without ongoing maintenance.
Eliminate manual data pulls and reduce errors with seamless, always-on reporting.

Integrate With Your Existing Systems

See the full picture of how brand perception drives business growth.

Connect BERA.ai data with MMM, BI tools, marketing dashboards, and internal analytics platforms for a connected brand strategy.
Align brand performance with sales data, ad effectiveness, and customer engagement.

Power Better Decisions Across Teams

Align teams with consistent, real-time brand intelligence.

Track brand positioning and audience engagement trends.
Measure brand impact and optimize brand strategy.
Build custom models and connect BERA.ai data with broader business KPIs.

Two Powerful Ways to Access BERA’s Data

API Integration: Automate Brand Insights Where You’re Already Working

Seamlessly connect BERA.ai data to your internal systems, eliminating manual work and unlocking real-time insights.

Automate data flow directly into your BI tools, marketing dashboards, and analytics platforms.
Extract audience-specific insights to track brand performance and business impact at scale.
Integrate with MMM, sales data, and campaign performance for deeper, data-driven storytelling.

Data Downloader: Export Brand Metrics On-Demand

Customize and securely download brand data in the precise format you need, exactly when you need it.

Select your audience, brands, categories, time periods, and metrics—equity, engagement, and more.
Save filters and customize reports for recurring analysis or one-time deep dives.
Group outputs for flexible reporting and seamless integration into existing workflows.

Unlock Seamless Brand Intelligence

Whether you need automated data delivery via API or on-demand exports, BERA.ai puts the power of brand intelligence in your hands—exactly how and when you need it.

Considering a switch?

BERA.ai puts brand intelligence at your team’s fingertips, seamlessly integrating real-time data into BI tools, MMM models, ad platforms, and financial reporting. With flexible access through our API, platform, and data downloads, your teams can work smarter, access insights instantly, and build a connected brand strategy that links brand performance to business outcomes—without the limitations of outdated tracking tools.

Do More with BERA.ai

Audience Targeting

Connect with your most valuable audiences: those who love your brand and are open to it—and suppress rejectors and detractors.

MMM

Discover which metrics will drive the greatest growth potential and adjust allocation to achieve short- and long-term growth goals.

Goal Setting and Forecasting

Calibrate brand to financial objectives and spend by decomposing tactical efforts to understand which components move the needle.

Brand Valuation

Gain visibility into the metrics driving brand growth and track contribution to revenue and value over time.

Brand Positioning

Build a winning positioning strategy focusing on the right drivers to grow mindshare, consideration, and loyalty.

Brand Tracking

Identify core factors of your brand’s DNA, know what to prioritize, and how to increase revenue and value over time.

Audience Prioritization

Understand the relationship different audiences have with your brand, pricing elasticity, and probability of winning brand consideration and loyalty with different target segments.

Partner Evaluation

Prioritize and de-risk partnership decisions by knowing which relationships close gaps, reinforce strengths, and deliver the best return.

Ad Testing and Optimization

Test and measure how effectively advertising delivers the proper engagements to influence minds and drive consumers towards your brand.

FAQs on Accessing BERA's Brand Data

How do I choose between using the API and the Data Downloader?

Use BERA’s API if you want automated, recurring data feeds integrated into your analytics platforms without manual intervention.

Use the Data Downloader if you prefer on-demand, customized data exports that allow you to select specific filters, time periods, and formats for reporting.

Both solutions provide seamless access to BERA’s brand intelligence, but API integration is ideal for continuous tracking, while the Data Downloader is best for flexible, ad-hoc analysis.

What file formats and delivery options are available for data exports?

BERA’s Data Downloader allows users to export reports CSV ensuring compatibility with your preferred analysis tools. For automated data transfer, the API also delivers CSV files that integrate directly into your internal dashboards, modeling tools, and reporting workflows.