Find out what your brand data’s really saying

BERA’s LA28 Olympic Sponsorship Survey Findings

The Olympics remain a uniquely powerful cultural platform with consumers excited and ready to engage with the games across many platforms. But LA28 sponsors will need to do more than attach their logo to the Games. Consumers are most responsive when brands provide access, utility, and emotionally resonant stories rather than traditional sponsorship visibility alone. […]

BERA.ai Named Best SaaS Solution for Sales, Marketing, and CRM

A badge for BERA's SaaS awards win.

We are thrilled to announce that BERA.ai has been named the Best SaaS Solution for Sales, Marketing & CRM at the prestigious 2025 SaaS Awards. This is a huge honor, and we are incredibly proud of our team for their hard work and dedication in building a platform that is revolutionizing how businesses connect brand […]

BERA on Valuation and Predictive Brand Tech @ The Wharton School

The Wharton School’s Professor Cait Lamberton hosts BERA’s Jeffrey Peacock and Kraig Schulz for a session on brand equity prediction and the transformation of equity-linked brand valuation into a managerially-relevant indicator for modern brand management organizations. PHILADELPHIA — Widely recognized for its leading reputation in business and finance education, The Wharton School of the University […]

Neustar and BERA Partnership

Neustar and BERA Partner to Help Marketers Measure and Optimize Their Brand Building Investments Across Marketing Channels. By integrating with BERA, Neustar Optimizer™ ties marketing investments and tactics to critical brand health metrics to prove the long-term impact of branding on the business. December 7, 2021 – RESTON, Virginia, Neustar, Inc., a TransUnion company, today announced a […]