Stagwell’s (STGW) The Harris Poll Acquires BERA to Further Strengthen Harris Quest AI Capabilities with Predictive Brand Technology
Explore TMA’s Cultural Resonance Score, Fueled by the Power of BERA.ai Data
BERA Announces Summer Release ’23
BERA Announces Fall Release ’22
BERA on Valuation and Predictive Brand Tech @ The Wharton School
The Wharton School’s Professor Cait Lamberton hosts BERA’s Jeffrey Peacock and Kraig Schulz for a session on brand equity prediction and the transformation of equity-linked brand valuation into a managerially-relevant indicator for modern brand management organizations. PHILADELPHIA — Widely recognized for its leading reputation in business and finance education, The Wharton School of the University […]
Neustar and BERA Partnership
Neustar and BERA Partner to Help Marketers Measure and Optimize Their Brand Building Investments Across Marketing Channels. By integrating with BERA, Neustar Optimizer™ ties marketing investments and tactics to critical brand health metrics to prove the long-term impact of branding on the business. December 7, 2021 – RESTON, Virginia, Neustar, Inc., a TransUnion company, today announced a […]
