Find out what your brand data’s really saying

How To Avoid The Brand Data Trap

A panel discussion for marketers who want to read brand equity data clearly and turn it into action.

On-Demand Webinar

How To Avoid the Brand Data Trap

What You’ll Walk Away With

  • Learn how to tell whether changes in brand data reflect real movement or random noise.
  • Spot the difference between anomalies and meaningful trends with a clear evaluation approach.
  • Understand the tools and methods that turn brand equity data into actionable insight.

Who Should Attend

  • Researchers and marketing insights professionals at enterprise brands.

  • Senior marketers responsible for ensuring teams have the right tools to verify data.

Agenda

Savannah Martin, Marketing Manager, BERA.ai

Kraig Schulz, Chief Customer Officer (BERA.ai), Jennifer Musil, Global President of Research (The Harris Poll), Joel Rubinson, President (Rubinson Partners)

Savannah Martin, Marketing Manager, BERA.ai

Meet Our Speakers

Hosts

This event is brought to you by: