Predictive Brand Tech
Brand-building’s ultimate operating system

Outsmart:
How do you extract the best of your category to win?
How do you capitalize on the best of brand culture to grow?
Where are the opportunities to have the greatest impact?
Who represents the greatest driver of tomorrow?
Outsmart within category
How do you extract the best of your category to win?
Outsmart outside of category
How do you capitalize on the best of brand culture to grow?
Outsmart by region
Where are the opportunities to have the greatest impact?
Outsmart by audience
Who represents the greatest driver of tomorrow?
Human Insights
Behavioral science at its core
Fuelled by millions of real people, real-world choices, and in real-time in order to accurately forecast what they will do next.

Uninterrupted view
Continuous real-time course correction
The most comprehensive qualitative and quantitative intelligence designed to maximize actionability.
Immediate return
A proven framework that delivers on day one
Rich historical data in a predictive analytical engine prescribed your path forward on day one.
Personalized lens
Configure to align with your brand and business
A platform that ensures you can access the intelligence you need in the way you want.
Predictive Brand Tech
Outsmart the competition
You’ve always been told where you’ve been, now understand where you need to go.